SEO’s Dilemma Link Building vs Content Marketing – Whiteboard Friday

Today’s web marketers face a difficult decision: Do they stick with the classic link-building and keyword-marketing techniques they know have worked in the past, or do they opt to spend time on the broader realm of content marketing?
In today’s Whiteboard Friday, Rand explores the reasons you might choose one path over the other.

Related References:

  1. Search Engine Optimization & SEO

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